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Activity (back to 2010 CT Business Expo schedule)

Why Your Website is Killing Your Business

Why Your Website is Killing Your Business?

Advanced – For those who are ready for a few moguls!!

Static websites are a thing of the past – your customers want more than yesterday’s online brochure. Interactivity and social media are driving the “new web,” offering today’s customers with a dynamic, engaging online experience. Ask yourself: has your website gotten left behind?

If your business is active online then your website needs to be part of the strategy. The Technology Therapist®, Jennifer Shaheen, will help you understand the changes ahead of you, how to plan for these changes, and how to stay ahead of the curve.

It all begins by understanding:

• What tools customers really want on your website – from video to mobile accessibility
• How to increase interest in your website and convert clients
• Getting greater conversion from your social efforts on your website
• How to increase your visibility on search engines with a more interactive website


Jennifer Shaheen's Biography:

Jennifer Shaheen, The Technology Therapist, is an expert at helping business owners harness today’s technology to effectively grow their businesses in the digital marketplace. As a monthly columnist for, and with over 13 years of top-level experience, she has empowered businesses of all shapes and sizes to integrate effective digital strategies that boost sales, enhance staff productivity, expand customer base and increase market share.
Jennifer is a dynamic and seasoned speaker, partnering with large organizations like SCORE, the National Organization for Women NYC and the National Association of Women’s Business Organizations to give audiences across the east coast relevant, usable and simple business solutions that work.


Activity Details
 Event: 2010 CT Business Expo
 Group: Marketing1
 Location: Room 2
 Time Frame: 1:30 pm - 2:15 pm
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